Jim Taszarek

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Tips for Selling in a Tough Economy - August Online Webinar

How rough is this economy?  In larger markets if you're even with last year - you're a miracle worker. All the experts say Radio will continue to be off. Retailers are closing, unemployment is up, home sales in the tank, a tank of gas now costs more than a college education and the new idea of a vacation is a tent in your own zip code. Worst of all, they’re actually considering selling Budweiser to foreigners.

Now THAT’S a nasty economy.

Because I'm constantly talking to AE's and managers, I've collected and collated the biggest objections you're hearing and the biggest problems you're facing. That's where the subjects for this workshop come from - YOU. It's JAMMED with solutions to today's selling problems. We'll show you more tips than you can possibly use - simple ways to get business rolling in. 

History abounds with stories of people who had equally wild business success during recessions, depressions, wars, hurricanes, riots, Paris Hilton. What’s their secret we can learn from them?

The Radio people having a good year spend no time discussing whether it IS or it ISN’T a recession. The trick is to face it, head on. We beat a recession when we DO something. The antidote for a soft economy is always ACTION and INNOVATION.

Here's just a small sample of the subjects we'll cover. (And after you register, we'll be asking for your input on specific subjects that you'd like covered).

  • It's tougher than ever to get an appointment. Let's fix that.
  • How do we respond to "I think I'm going to cut my ad budget?"
  • How do I find their Real budget? Or if they have one.
  • What do we do when we lose a Whopper?
  • The Five Best New Categories just waiting to buy from us.
  • The Five Biggest AE Mistakes in a Recession.
  • Immutable Law: In a recession Everybody is Cheaper than You. "They're giving it away." First, it's mythology and we'll show you why it doesn't matter.
  • That client is trying to stay in business. They're looking for HOPE. How you can look like HOPE and give them what they're looking for.
  • YOUR Needs Analysis - a new way to insure that you make budget.
  • How many calls a day? Don't worry about that. See our Call Content & Quality Grid - and you won't have to make as many. The bigger question . . .
  • How many ASK-LEVEL PRESENTATIONS PER DAY? That's the biggie. We'll show you some answers.

AND ON TOP OF ALL THAT
As a part of the workshops you'll recieve SEVEN AUDIO SALES MEETINGS. Start with the week before the webinar. You'll get a downloadable, mp3 audio file. Then every week for the next six weeks you'll recieve another. Each is fresh, brand new material that you can use immediately. Each is about ten minutes long, so along with the webinar there's over three-hours of selling solutions that belongs to you - to use as often as you'd like.

What do you think this costs? A two hour live webinar and seven additional sales meetings? Here's the good news . . .

  • All this for only $149 per e-mail address.
  • The webinar is offered Tuesday, August 26, 2008.
  • At 3:30PM Eastern, 2:30PM Central, 1:30PM Mountain and 12:30PM Pacific. 
  • Register online by credit card, PayPal, or check and reserve your place.
  • You’ll receive a receipt followed by a series of reminders and questionaires.

Then the day before meeting you recieve an e-mail with link and the free 800 number. Participate yourself or hook up your projector for the entire staff to see. Choose one of the two times below, click on the link and you'll go directly to registration. In this economy, the person with the better ideas - wins.